The Countdown to 10 10 10 Has Begun

10.10.10-Square1The first ever Non-GMO Month is coming this October with 10 10 10, or Non-GMO Day, serving as the highlight day of the month. This awareness campaign about GMOs and the Product Verification Program is launched by our friends at Non GMO Project, which is a non-profit organization, created by members of the organic and natural products industry in the U. S. and Canada. Non GMO Project is the first and only third party verification program that identifies products as compliant with a uniform, consensus based definition of Non-GMO. Qualifying products can proudly display the “Non-GMO Project Verified” seal.

During the Non-GMO month participating retailers will organize special events, offer product promotions, and some will also raise funds for the Non GMO Project on 10.10.10. While retailers still have a chance to register for the Non-GMO Month, the Non GMO Project already has an impressive roster, which includes big names like Whole Foods, Down to Earth ALL VEGETARIAN Organic & Natural and New Leaf Community Markets.

Do your part – visit participating vendors and shop Non GMO during the month of October and start transitioning to non-gmo today!

Full list of retailers participating in Non GMO Project.